Eureka on Demand
Lately there has been a great amount of focus on Innovation Processes. Elaborate Processes like stage gate process, Idea management software are being utilized to generate, nurture, manage and fructify ideas. Companies are using these processes to filter information & sharpen their Innovation development with the aim to obtain Path Breaking Ideas. Most of these Processes are metrics driven & are analytical & very often subjectivity is kept out. While various such tools are available and are serving their purpose to validate Idea, processes to generate ideas remains neglected.
Idea generation is based upon right problem framing. Ideation is human centric with Intuition, subjectivity, synthesis as key ingredients. There are not many robust tools & methods available to tackle this highly important aspect of Innovation. There is a pressing need to recognize and develop processes and tools for Idea generation beyond right framing of the problem. These tools need to deal with subjective elements like Intuition. One can learn from Professions where elements of art (synthesis) and science (analysis) mix (military, cartography). Design profession has some recognized tools for idea generation which needs to be taken forward into the innovation space.
It is time to realize that Innovation processes can not depend on few geniuses only to generate ideas & that subsequent process has to take over. Idea generation needs to be a structured process, together with correct framing of problem. There has to be clear understanding that garbage in is garbage out and a sophisticated idea management process will not add much value into it.
Idea generation is based upon right problem framing. Ideation is human centric with Intuition, subjectivity, synthesis as key ingredients. There are not many robust tools & methods available to tackle this highly important aspect of Innovation. There is a pressing need to recognize and develop processes and tools for Idea generation beyond right framing of the problem. These tools need to deal with subjective elements like Intuition. One can learn from Professions where elements of art (synthesis) and science (analysis) mix (military, cartography). Design profession has some recognized tools for idea generation which needs to be taken forward into the innovation space.
It is time to realize that Innovation processes can not depend on few geniuses only to generate ideas & that subsequent process has to take over. Idea generation needs to be a structured process, together with correct framing of problem. There has to be clear understanding that garbage in is garbage out and a sophisticated idea management process will not add much value into it.
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